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Absolut Marketing VP Matt Foley on Activating in the Metaverse
How DoorDash and e.l.f. Beauty Leverage First-Party Data to Fuel Personalized Experiences
Three Ways to Drive More ROI From Your Mobile Experience
Tips for Marketers New to Data Clean Rooms in a Privacy-First Landscape
How to Boost SEO Performance With UGC
The Home Depot’s VP of Retail Media+ and Monetization Talks Retail Media Networks
Five Aspects of a Killer Ecommerce Merchandising Strategy
How to Create a CRM Strategy Roadmap
Gartner Survey: Marketers Leverage 42 Percent of Their Martech Stack’s Capabilities
How Unilever Is Investing in Innovation Across Its Media Plan
10 Types of Alternative IDs Designed to Replace Third-Party Cookie Attribution
Metaverse Marketing Part 2: iHeartMedia CMO and State Farm VP Dish on Challenges, Advice, Upcoming Projects
Four Ways Artificial Intelligence Can Augment Human Creativity in Marketing
Google Postpones Third-Party Cookie Phase-Out to Late 2024
DOOH Campaign From American Express Leverages QR Codes to Support Small Businesses
Using Product Data to Enhance Omnichannel Growth for CPG Brands
How The New York Times’ Data Strategy Enables a Full View of the Customer Journey
How Procter & Gamble’s Programmatic Strategy Is Supporting Black-Owned Publishers
American Express Eyes Marketing Mix Modeling for Post-Cookie Attribution
Pinterest Unveils New Ecommerce Tools for Brands
How Companies Are Leveraging Data Clean Rooms for Privacy-First Marketing
Three Ways Programmatic Advertising Could Evolve in 2022
How the Marketing Industry Can Navigate Supply Chain Issues
Google Brings Privacy Sandbox to Android Devices
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