Videos Archive - Chief Marketer https://www.chiefmarketer.com/videos/ The Global Information Portal for Modern Marketers Mon, 19 Dec 2022 17:23:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.2 2022 Chief Marketer PRO Awards Virtual Event https://www.chiefmarketer.com/videos/2022-chief-marketer-pro-awards-virtual-event/ Mon, 19 Dec 2022 17:17:50 +0000 https://chiefmarketer.com/?post_type=aicms_video&p=275506 Check out this replay of crowning the winners of the 2022 Chief Marketer PRO Awards, which began with a lively conversation between two PRO Awards judges, Visible CMO Cheryl Gresham and Disney Parks’ Senior Manager, Multicultural Marketing, Angela Burgin Logan.

The post 2022 Chief Marketer PRO Awards Virtual Event appeared first on Chief Marketer.

]]> Check out this replay of crowning the winners of the 2022 Chief Marketer PRO Awards, which began with a lively conversation between two PRO Awards judges, Visible CMO Cheryl Gresham and Disney Parks’ Senior Manager, Multicultural Marketing, Angela Burgin Logan.

The post 2022 Chief Marketer PRO Awards Virtual Event appeared first on Chief Marketer.

]]> 2021 PRO Awards Winner – Pringles, Adult Swim + Grey New York https://www.chiefmarketer.com/videos/2021-pro-awards-winner-pringles-adult-swim-grey-new-york/ Tue, 21 Sep 2021 20:17:51 +0000 https://www.chiefmarketer.com/?post_type=aicms_video&p=268981 “Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to […]

The post 2021 PRO Awards Winner – Pringles, Adult Swim + Grey New York appeared first on Chief Marketer.

]]> “Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to earn brand love and drive sales lifts, all while highlighting Pringles’ unique flavor-stacking messaging. But how do you break through to a notoriously skeptical target? By tapping into the biggest entertainment event in the U.S.: Super Bowl.

The post 2021 PRO Awards Winner – Pringles, Adult Swim + Grey New York appeared first on Chief Marketer.

]]> 2020 PRO Awards Winner – Ally Financial + PrizeLogic https://www.chiefmarketer.com/videos/2020-pro-awards-winner-ally-financial-prizelogic/ Tue, 27 Apr 2021 15:30:24 +0000 https://www.chiefmarketer.com/?post_type=aicms_video&p=267384 For the 2020 Chief Marketer PRO Awards, Ally Financial and agency partner PrizeLogic took home the highest honor, the Platinum PRO Award, for its Ally + Monopoly – Grow Your Fortune campaign.

The post 2020 PRO Awards Winner – Ally Financial + PrizeLogic appeared first on Chief Marketer.

]]> For the 2020 Chief Marketer PRO Awards, Ally Financial and agency partner PrizeLogic took home the highest honor, the Platinum PRO Award, for its Ally + Monopoly – Grow Your Fortune campaign.

The post 2020 PRO Awards Winner – Ally Financial + PrizeLogic appeared first on Chief Marketer.

]]> Netflix-2019 PRO Awards Winner https://www.chiefmarketer.com/videos/netflix-at-asiapop-comicon-2019-pro-awards-winner/ Thu, 31 Oct 2019 19:44:18 +0000 https://www.chiefmarketer.com/?post_type=aicms_video&p=262360 This campaign, Netflix at AsiaPOP Comicon from Jack Morton Worldwide, landed a 2019 Gold PRO Award.

The post Netflix-2019 PRO Awards Winner appeared first on Chief Marketer.

]]> This campaign, Netflix at AsiaPOP Comicon from Jack Morton Worldwide, landed a 2019 Gold PRO Award.

The post Netflix-2019 PRO Awards Winner appeared first on Chief Marketer.

]]> Saquon Barkley Stars in Latest Campbell’s Video https://www.chiefmarketer.com/videos/saquon-barkley-stars-in-latest-campbells-video/ Thu, 12 Sep 2019 13:31:13 +0000 https://www.chiefmarketer.com/?post_type=aicms_video&p=260934 Campbell’s Chunky Soup, the Official Soup Sponsor of the NFL, has launched its latest brand platform: “Champions of Chunky.”  The campaign is a modern, updated revival of the classic  Mama’s Boy campaign, which first aired in 1997 and last ran in 2014. 

The post Saquon Barkley Stars in Latest Campbell’s Video appeared first on Chief Marketer.

]]> Campbell’s Chunky Soup, the Official Soup Sponsor of the NFL, has launched its latest brand platform: “Champions of Chunky.”  The campaign is a modern, updated revival of the classic  Mama’s Boy campaign, which first aired in 1997 and last ran in 2014. 

The post Saquon Barkley Stars in Latest Campbell’s Video appeared first on Chief Marketer.

]]> What if Everyone Loved Like a Mom? https://www.chiefmarketer.com/videos/what-if-everyone-loved-like-a-mom/ Tue, 30 Apr 2019 15:17:57 +0000 https://www.chiefmarketer.com/?post_type=aicms_video&p=256384 Mother’s Day is on the horizon and Teleflora pokes fun at the strong bond between moms and their kids through a series of laugh-out-loud videos.

The post What if Everyone Loved Like a Mom? appeared first on Chief Marketer.

]]> Mother’s Day is on the horizon and Teleflora pokes fun at the strong bond between moms and their kids through a series of laugh-out-loud videos.

The post What if Everyone Loved Like a Mom? appeared first on Chief Marketer.

]]> Super 8 by Wyndham https://www.chiefmarketer.com/videos/super-8-by-wyndham/ Fri, 08 Mar 2019 13:56:13 +0000 https://www.chiefmarketer.com/?post_type=aicms_video&p=254143 Super 8 by Wyndham has launched a safety awareness campaign, #JourneySafe, to combat the highly common, yet starkly underreported issue of drowsy driving. The campaign is anchored by this video featuring iconic dashboard accessories—a hula girl, a football bobble head and a bobbing dog—that come to life to alert their driver of the warning signs […]

The post Super 8 by Wyndham appeared first on Chief Marketer.

]]> Super 8 by Wyndham has launched a safety awareness campaign, #JourneySafe, to combat the highly common, yet starkly underreported issue of drowsy driving. The campaign is anchored by this video featuring iconic dashboard accessories—a hula girl, a football bobble head and a bobbing dog—that come to life to alert their driver of the warning signs of drowsy driving.

The post Super 8 by Wyndham appeared first on Chief Marketer.

]]> Audi https://www.chiefmarketer.com/videos/253707/ Wed, 27 Feb 2019 15:28:41 +0000 https://www.chiefmarketer.com/?post_type=aicms_video&p=253707 Cars.com posted videos, like this one, on YouTube to catch up with people who where searching to re-watch Super Bowl commercials like the Audi spot. Catch up with all of our Digital All-Stars in this special report that includes CMOs from Sparkling Ice, John Hancock, IMAX, Hickory Farms and SunTrust. https://bit.ly/2U74xBN

The post Audi appeared first on Chief Marketer.

]]> Cars.com posted videos, like this one, on YouTube to catch up with people who where searching to re-watch Super Bowl commercials like the Audi spot. Catch up with all of our Digital All-Stars in this special report that includes CMOs from Sparkling Ice, John Hancock, IMAX, Hickory Farms and SunTrust. https://bit.ly/2U74xBN

The post Audi appeared first on Chief Marketer.

]]>