How Micro-Influencer Programs Will Evolve in 2022
In-person collaboration, brand ambassador programs and expanded verticals will play a greater role within the influencer marketing space in the year ahead.
In-person collaboration, brand ambassador programs and expanded verticals will play a greater role within the influencer marketing space in the year ahead.
The biggest retail themes of 2021, from supply chain woes to a strong season of holiday sales.
Insights from some of the top marketing executives in the industry to keep in mind while planning for 2022.
The editors of Chief Marketer present this year’s list of the best brand engagement and activation marketing agencies across 11 categories and specialties serving the U.S.
A chat with Coupa CMO Chandar Pattabhiram about the next stage in the company’s growth strategy.
How internal product reviews done prior to launch can help determine how the marketplace will receive your products.
Clayton Ruebensaal, EVP, Global B2B Marketing at American Express, dishes on the brand's Business Class initiative.
How subscription programs can improve the customer experience.
Before investing in a podcast, brands can determine its potential value by asking these specific questions.
How Gap is connecting with consumers by collaborating with culture influencers and optimizing its media mix across the entire marketing funnel.
Click here to view the 2023 winners!