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Key Insights From the 2023 Experiential Marketing Summit
Absolut Marketing VP Matt Foley on Activating in the Metaverse
How Car Sharing Company Turo Uses Personalization Tools for its App Experience
How DoorDash and e.l.f. Beauty Leverage First-Party Data to Fuel Personalized Experiences
DiGiorno Taps TikTok Influencers to Create Music Soundtracks About its Pizza
How Paramount+ Recreated the Frosty Palace Diner From ‘Grease’ to Promote Its New Series
Three Ways to Drive More ROI From Your Mobile Experience
CMO Council Report: 66% of Marketers Moderately Confident or Worse in Achieving Goals Amid Economic Headwinds
Presenting the Chief Marketer 2023 Future CMOs
INFOGRAPHIC: 75% of Event Marketers Believe AI Will Change Events
INFOGRAPHIC: 51% of Pulse Survey Respondents Use Generative AI for Marketing
Walmart CMO on Retail Innovation, Customer Experience and Social Commerce
Tips for Marketers New to Data Clean Rooms in a Privacy-First Landscape
Twitter’s Elon Musk Touts New ‘Freedom of Speech, Not Freedom of Reach’ Moderation Policy
How to Boost SEO Performance With UGC
Sports Sponsorship: Four Tips for Engaging Pickleball Crowds
The Home Depot’s VP of Retail Media+ and Monetization Talks Retail Media Networks
Marketers on Fire: Nutrabolt CMO on C4 Energy Rebrand, Growth Strategy and Working With Talent
Why adidas Chose to Highlight Female Athletes During the FIFA Men’s World Cup
Weighing AI’s Risks With Its Benefits to the Marketing Industry
Brands on Fire: TurboTax Marketing SVP on Courting Student Athletes During March Madness
SXSW 2023 Photo Gallery: 18 Brand Experiences
INFOGRAPHIC: 27% of Marketing Departments Were Affected by Recent Layoffs
LG’s March Madness ‘Game 4 Good’ Series Elevates Athletes’ Conversations on Mental Health
Click here to view the 2023 winners!