CMO Corner: A Chat With American Lung Association CMO Julia Fitzgerald
Our conversation with ALA CMO Julia Fitzgerald on measuring ROI, lessons learned from the private sector, marketing trends she's keeping her eye on, and more.
Our conversation with ALA CMO Julia Fitzgerald on measuring ROI, lessons learned from the private sector, marketing trends she's keeping her eye on, and more.
We explore an immersive, in-world experience created for VIPs and fans of HBO's new series "The Last of Us."
How the USAA engaged fans with experiences during the latest Army-Navy football game.
How Reddit’s interactive “Future Tellers” house of clairvoyance impressed B2B audiences at CES earlier this month.
Three imaginative brand experiences from Miami Art Week.
How Johnnie Walker has entered into the realm of Web3 experiences and digital creator collaborations.
The editors of Chief Marketer and Event Marketer are pleased to announce the winners of the 2022 Top Women in Marketing Awards.
We spoke with Hiranaga about his vision for the company and how he believes purpose-driven marketing will evolve.
The editorial team at Chief Marketer team has announced the 2022 PRO Awards winners, revealed on Zoom Nov. 15. Congratulations to all!
How the CPG brand views fragmentation as both a challenge and an opportunity.
Click here to view the 2023 winners!