The Power of Customer Journey Mapping
How companies leverage customer pathway data to improve customer experiences and increase loyalty
Special Reports
Customer Journey Mapping Toolkit
Customer journey maps harness valuable insights to illustrate the complete buying experience and help brands to identify how they can optimize their marketing efforts. In fact, almost 90% of customer experience professionals who use journey mapping report increases in customer satisfaction, lower churn, fewer customer complaints, and higher Net Promoter Score® (NPS), making accurate journey…
Global Versus Local Marketing and PR for Luxury Brands
Discover the key differences between global vs local marketing public relations strategies. Explore how to execute a public relations campaign that gets results.
Brand Tracking 101 Toolkit
A Comprehensive Guide to Measuring Brand Health
CHIEF MARKETER 2023 B2B MARKETING OUTLOOK SURVEY
SURVEY SHOWS MEASURING ROI A TOP PRIORITY FOR SECURING MARKETING INVESTMENT--AND CONTENT MARKETING REMAINS KING
Top Five Luxury Marketing Trends For 2022
The top five luxury marketing trends 2022 according to Relevance.
